Brand strategy services
No cliche, no fluff. Just brands people care about.


Setting the bar with
Brand strategy
Through research, social listening, and a little chemistry between us, we uncover your brand’s heart — its purpose, values, common ground, and cultural triggers. Then, we craft a narrative that blends human experience, data, and emotion, making it feel like it’s always been there.
Brand identity design
In the O0 lab, design concepts don’t just pop up — they’re tried, dialed in, and future-proofed. We tap into what makes your brand tick, turning its core into logos, icons, shapes, and juicy visuals. What else? Everything you need to look good, feel right, sound amazing, and live happily ever after in your customers' heads.
Marketing & communication assets
Nobody cares what your brand has to say. People care about what your brand understands about their life. Our job is to find the sweet spot between creating marketing assets that engage with cultural moments and building a foundation that stays timeless as your brand grows. Think campaigns, brand docs, social media, animated videos, billboards, you name it.
Rebranding
Depending on what you're after, we can refresh your digital presence, shift brand positioning, or craft a completely new strategy. By tapping into emotional triggers, we design brands that people connect with. They bring them up in small talk, wear the merch, and embrace the brand as part of their lifestyle.
Brand audit
O0 teams up with bold startups and big tech players at turning points — whether you're shifting direction, rethinking your brand, or building something entirely new. Through a brand audit, we dig into how your brand is perceived, how it performs in the market, and how well it connects with the right audience.
Our work
Naming for several projects at Toyota. A new brand identity for Hily that changes the way people date. Witty, bold, and downright rebellious communication for a marketplace of vetted offshore engineers. A digital-first brand system that reflects borderless opportunities for extraordinary immigrant founders from One Way Ventures. This isn’t the full list, but it’s something we’re excited to share.
Capabilities
1
Brand mapping
Audience segmentation & need states, competitive analysis, brand promise definition & validation, brand positioning strategy, brand identity, internal alignment workshops.
2
Website design
Custom web design, UX/UI, accessibility, wireframing & prototyping, design system, visual Identity, microinteractions, motion design, animated videos, engagement-driven design.
3
Development and support
Creative campaign concepts, storytelling, visual asset creation, social media content, digital and print ad, video and motion graphics, collaterals, press kit design, event branding, email templates.
4
Product design
User research, personas, user journey maps, wireframes, prototypes, design systems, UX/UI design, mobile apps, accessibility guidelines, user testing, development support.
5
Video production
Brand documentaries, product demos and explainers, social media content, testimonials, corporate videos, how-to tutorials, animated videos, commercials, promotional teasers.
“Love it.”
“O0 helped our brand shine and became the coolest one in our niche. Since we’ve launched our new website designed by O0, we’ve received tons of compliments.”
“As a result, our brand and website now spread the word of mouth as people like to share this beautiful web experience and design mags mentioning us for free. 25k visitors in the first month after launch without any paid promo.”
Questions
Brand strategy is all about defining what you do, why you do it, why it matters to you, who it’s for, and why it matters to them. It gives you a clear path forward and sets you apart from competitors. At its core, brand strategy serves as your guiding tool, ensuring every action and decision aligns with your core values and objectives.
We work across a wide range of industries — from AI, Web3, and fintech to lifestyle, healthcare, green energy, automotive, and even aerospace (ask us about that one sometime). Most of our partners are fast-moving startups, but we’ve also teamed up with names you’ll definitely know — Google, Microsoft, Y Combinator. We’ve done projects for Steve Wozniak and other well-known founders whose product icons probably live on your home screen.
We do all kinds of branding strategies. Corporate, product, service, cause, and geographical branding. For bold startups at the beginning and established brands at turning points. Our process is deep, collaborative, and creative. We explore markets, people, tensions, and possibilities to lay the foundation for distinct, future-ready brands. That includes category and culture mapping, audience segmentation, competitive analysis, brand promise and positioning, voice and personality, and internal alignment workshops.
Your web design is a big part of your brand’s identity — and often the first impression people get of your product. If we’ve helped build your brand, we already know it better than anyone. Every design choice — from structure and flow to fonts, words, colors, and content — is grounded in strategy, not just style. And yes, we’ve got in-house developers who work closely with our designers to bring it all to life.
It depends on the scale and complexity of your project. Fill out our 'Let's Talk' form, and we’ll huddle up to estimate the scope and cost.
We work on a full-time retainer. O0 is basically your remote full-stack design team. That’s how we deliver the visual assets you need, right when you need them.
Our retainer agreement includes full studio hours, meaning you'll have access to the full-time resources and support from the O0 team.