Brand strategy services

No cliche, no fluff. Just brands people care about.

What we do

Strong brands don’t chase the crowd. They lean into what matters to their customers and stand firm. That’s what strategy is for.

We help companies distill their unique essence, shape it into a visual story, and zero in on the people who’ve been waiting for a brand like yours — even if they didn’t know it yet. That’s where your business skyrockets.

Brand strategy

Through research, social listening, and a little chemistry between us, we uncover your brand’s heart — its purpose, values, common ground, and cultural triggers. Then, we craft a narrative that blends human experience, data, and emotion, making it feel like it’s always been there.

Brand identity design

In the O0 lab, design concepts don’t just pop up — they’re tried, dialed in, and future-proofed. We tap into what makes your brand tick, turning its core into logos, icons, shapes, and juicy visuals. What else? Everything you need to look good, feel right, sound amazing, and live happily ever after in your customers' heads.

Marketing & communication assets

Nobody cares what your brand has to say. People care about what your brand understands about their life. Our job is to find the sweet spot between creating marketing assets that engage with cultural moments and building a foundation that stays timeless as your brand grows. Think campaigns, brand docs, social media, animated videos, billboards, you name it.

Rebranding

Depending on what you're after, we can refresh your digital presence, shift brand positioning, or craft a completely new strategy. By tapping into emotional triggers, we design brands that people connect with. They bring them up in small talk, wear the merch, and embrace the brand as part of their lifestyle.

Brand audit

O0 teams up with bold startups and big tech players at turning points — whether you're shifting direction, rethinking your brand, or building something entirely new. Through a brand audit, we dig into how your brand is perceived, how it performs in the market, and how well it connects with the right audience.

Our work

Naming for several projects at Toyota. A new brand identity for Hily that changes the way people date. Witty, bold, and downright rebellious communication for a marketplace of vetted offshore engineers. A digital-first brand system that reflects borderless opportunities for extraordinary immigrant founders from One Way Ventures. This isn’t the full list, but it’s something we’re excited to share.

Hily

Brand
Strategy
Motion
Copywriting

Lemon.io

Web
Brand
Illustrations
Motion

One Way

Web
Brand
Development
Motion

Capabilities

1

Brand mapping

Audience segmentation & need states, competitive analysis, brand promise definition & validation, brand positioning strategy, brand identity, internal alignment workshops.

2

Website design

Custom web design, UX/UI, accessibility, wireframing & prototyping, design system, visual Identity, microinteractions, motion design, animated videos, engagement-driven design.

3

Development and support

Creative campaign concepts, storytelling, visual asset creation, social media content, digital and print ad, video and motion graphics, collaterals, press kit design, event branding, email templates.

4

Product design

User research, personas, user journey maps, wireframes, prototypes, design systems, UX/UI design, mobile apps, accessibility guidelines, user testing, development support.

5

Video production

Brand documentaries, product demos and explainers, social media content, testimonials, corporate videos, how-to tutorials, animated videos, commercials, promotional teasers.

Reviews
InstaCap
Joe Speiser,
Founder

“Love it.”

Lemon IO
Ksenia Larina,

CMO

“O0 helped our brand shine and became the coolest one in our niche. Since we’ve launched our new website designed by O0, we’ve received tons of compliments.”

nuka
Nikita Vladykin,
CEO

“As a result, our brand and website now spread the word of mouth as people like to share this beautiful web experience and design mags mentioning us for free. 25k visitors in the first month after launch without any paid promo.”

Get in touch

Questions

Next service

Web design