Finic | Design Proposal
3 Dev
Mar 16, 2026
Mar 20, 2026
8000
Project Setup
Full development of the website in Webflow or Framer, delivered with an easy-to-use CMS so both technical and non-technical team members can update content post-launch.
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Andrew
Development Lead
Leads the engineering direction. Oversees technical strategy and architecture, ensuring smooth collaboration between design and development.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/0456d84ba881e0ca7148c1fb/2a8f70b24f4d222f351a5753/dev_lead_team_02.jpg
Dasha
Web Developer
Implements complex interactions and integrations across projects. Focuses on performance, reliability, and technical detail.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/6658fcfde54f323525b3c99b/57e72e21f00d0b7699256213/daria_dev.jpg
1 Brand
Feb 23, 2026
Feb 27, 2026
Scale
Logo
Color Palette
Typography
Layouts
Iconography (up to 10)
Social assets, Templates (up to 5)
Swag, Design direction (2 items)
Motion assets (TBD)
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
4 Production
Feb 16, 2026
Feb 20, 2026
3000
Motion Design
No items found.
Artem
Motion Designer
Develops motion systems that bring interfaces and brands to life. Focuses on rhythm, transitions, and visual storytelling.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/5ef26f2b7c1aa1fe6f69af1f/5315f50ac5fae4e692361b94/motion_designer.jpg
Maryna
PM Video Production
Manages production timelines and creative delivery for motion and video projects. Keeps coordination tight between design, motion, and client teams.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/a88095cef919d755324691fd/cdf658b994e0dfba1172abbf/pm_video_team.jpg
Alex
3D Artist
Designs and animates 3D environments and objects for digital and brand projects. Adds depth, realism, and visual polish to O0’s storytelling.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/adde635be020f60ed944340a/f1752a1ac274dabe08420aea/3d_artist.jpg
Alina
Creative Director
Oversees visual and conceptual direction across branding and production. Brings consistency, taste, and a strong sense of craft to every project.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/2191f5887b9a229ef3c4ec4d/58c11cb7180dea8beb4574cb/creative_lead.jpg
1 Brand
Iconography (up to 10)
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
1 Brand
Mar 2, 2026
Mar 6, 2026
Guidelines
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
2 Web
Mar 2, 2026
Mar 6, 2026
Landing: Concept
No items found.
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Lisa
Senior UI/UX Designer
Designs intuitive digital experiences with focus on clarity, flow, and usability. Bridges creative direction with UX logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/fef3546ca543ddf77b7d747f/13e3e36399c1b87390b973fd/lisa_uiux.jpg
1 Brand
Typography
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
3 Dev
Apr 6, 2026
Apr 10, 2026
Landing: QA+Deploy
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Andrew
Development Lead
Leads the engineering direction. Oversees technical strategy and architecture, ensuring smooth collaboration between design and development.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/0456d84ba881e0ca7148c1fb/2a8f70b24f4d222f351a5753/dev_lead_team_02.jpg
Dasha
Web Developer
Implements complex interactions and integrations across projects. Focuses on performance, reliability, and technical detail.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/6658fcfde54f323525b3c99b/57e72e21f00d0b7699256213/daria_dev.jpg
1 Brand
Feb 16, 2026
Feb 20, 2026
Concept
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
2 Web
Mar 23, 2026
Mar 27, 2026
Landing: Screen resizes + Dev handoff
No items found.
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Lisa
Senior UI/UX Designer
Designs intuitive digital experiences with focus on clarity, flow, and usability. Bridges creative direction with UX logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/fef3546ca543ddf77b7d747f/13e3e36399c1b87390b973fd/lisa_uiux.jpg
3 Dev
Mar 23, 2026
Apr 3, 2026
Landing: Development
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Andrew
Development Lead
Leads the engineering direction. Oversees technical strategy and architecture, ensuring smooth collaboration between design and development.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/0456d84ba881e0ca7148c1fb/2a8f70b24f4d222f351a5753/dev_lead_team_02.jpg
Dasha
Web Developer
Implements complex interactions and integrations across projects. Focuses on performance, reliability, and technical detail.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/6658fcfde54f323525b3c99b/57e72e21f00d0b7699256213/daria_dev.jpg
1 Brand
Feb 9, 2026
Feb 13, 2026
8000
Discovery & Visual Research
Our Essential Brand package, delivering core brand assets including logo, typography, color palette, icon system, and social and presentation templates, along with lightweight guidelines to support consistent use across the website, decks, and marketing materials. Brand assets will be available early, ahead of the completed web build.
No items found.
No items found.
1 Brand
Logo
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
1 Brand
Swag, Design direction (2 items)
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
2 Web
Feb 23, 2026
Feb 27, 2026
15000
Landing: Structure+Storytelling
A high-polish main landing page designed to clearly communicate Finic’s value proposition and enterprise credibility, incorporating motion design where it improves understanding.
No items found.
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Lisa
Senior UI/UX Designer
Designs intuitive digital experiences with focus on clarity, flow, and usability. Bridges creative direction with UX logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/fef3546ca543ddf77b7d747f/13e3e36399c1b87390b973fd/lisa_uiux.jpg
1 Brand
Social assets, Templates (up to 5)
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
1 Brand
Layouts
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
1 Brand
Color Palette
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
2 Web
Mar 9, 2026
Mar 20, 2026
Landing: Refinements
No items found.
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Lisa
Senior UI/UX Designer
Designs intuitive digital experiences with focus on clarity, flow, and usability. Bridges creative direction with UX logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/fef3546ca543ddf77b7d747f/13e3e36399c1b87390b973fd/lisa_uiux.jpg
1 Brand
Motion assets (TBD)
No items found.
Stesha
PM Lead
Leads the project management direction. Oversees processes, structure, and communication across teams, ensuring every project runs with clarity, focus, and calm precision.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/86c56f25e671298ffdaf06a6/010fadd89914e9de6d8454af/team_01.jpg
Polina
Brand Designer
Designs brand identities and visual systems with precision and emotional intelligence. Translates strategy into a timeless visual language.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/bbe7781d4273975b964c28bc/e208839cc3869d46623d10cc/brand_designer.jpg
Eugene
Digital Director
Defines the creative direction for digital and brand projects. Balances storytelling and function, ensuring design decisions serve both impact and logic.
https://production-cdn.whalesyncusercontent.com/v2/d8f91f6bb55e299f79fcd7fc/63df3c0b438474e93ae452d2/d67fc663730a611f97023f79/digital_director.jpg
Overview
Deliverables
Timeline
Sep 17 – Oct 13
3.5 months
40 weeks
Leadership team
Task
Finic needs a clear, credible brand and web presence ahead of fundraising and post-raise launch to close a perception gap: the product is technically sophisticated and enterprise-ready, but the current presentation does not yet communicate trust to banks, fintech buyers, and investors evaluating risk-critical infrastructure.
Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏
Approach
We’ll begin with a focused brand exercise to define Finic’s core narrative and visual system, delivering a usable set of brand assets including logo, color, typography, and iconography. With that foundation in place, we’ll design a high-impact landing page that explains the product quickly and credibly, using motion selectively to aid comprehension. From there, we’ll move directly into development and target completion by early April. We operate as an embedded creative team, working in weekly sprints with a shared Slack channel for fast feedback and iteration.
Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏 Fill me in 🙏
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Deliverables
Timeline
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Team
Leadership team
Specialists on Deck
Budget
Deliverable
Duration
Budget
O0 is a full-stack cloud design studio. We build digital products, from zero to launch.
What we do
We build Awwwards winning websites. Some Red Dots are in our pocket too. We choose impact over vanity, quality over numbers. Our studio started as a part of a tech startup, so we fluently speak product, know how to design them, brand them, and put them on the shelf.
